Measure & Manage Response

Smell the first signs of success as we help you measure and manage your customers’ responses.

Business Reply Services (BRS)
Adding a BRS envelope to your mailing encourages response rates as your customer does not have to worry about looking for stamps to pay for postage. It doesn’t matter how many envelopes you preprint with the reply paid details - you only pay for those you receive as responses.

Better still, by using different reply paid details for separate campaigns; you can track where your responses come from. Should your marketing program be carried out overseas, the International BRS can also be extended to all countries.

Response Handling
We can help you handle the opening and sorting of mail responses as well as data capture and reporting of results. We are also well-equipped to handle data capture of customer acquisition programs, loyalty programs, subscriptions, etc.

Contest Management
SingPost can help you organise contests or lucky draws. From the assignment of contest numbers, storage of contest entries, tabulation, and entry of data, lucky draw arrangements and transportation, we can do it all. We can also help to distribute your contest forms through mail drops or through our network of over 60 post offices islandwide.